"Profectus is the printing industry’s
leading consultancy on
process improvement and management information systems."
The consultants at Profectus have over 150-years of combined experience in all facets of the printing industry as consultants,
owners, managers, buyers, educators, coaches, and employees of printing companies. We have contributed to the success of hundreds of printing and
packaging industry organizations throughout North America.
L. Press, Senior Consultant, President
Craig Press founded Profectus Inc. in 1993 with the commitment to provide professional consulting services that help printing and packaging
organizations. Craig has over 35-years of experience in the printing and packaging industry with extensive experience in management, business
processes, lean office, estimating, order entry, customer service, operations, production, cost accounting, inventory, and information technology.
Throughout his career Craig has consulted hundreds of small to large organizations throughout the United States and Canada spanning industry
segments including commercial, packaging, label, digital, wide format, sign, screen, in-plant operations, newspapers, publications, industry
associations, and software providers.
Craig’s credentials include over 25-years of experience with management information systems evaluation, selection, purchasing, implementation,
marketing, training, and even software design and development. Mr. Press held top management positions while working with systems including Vice
President of a popular industry software company and MIS Director. He frequently speaks and provides seminars for industry groups and trade shows,
and writes publications and articles for the Printing Industry of America, NAPL, American Printer, Graphic Arts Monthly, Printing Impression, and
other industry publications.
Craig’s reputation, experience, and accomplishments have acknowledged him as one of the industry’s leading consultants on business
processes and management information systems.
Click here to see Craig's
Diane Bennett, Senior Consultant
With more than 24 years of leadership development experience, Diane Bennett has coached hundreds of business leaders to peak levels of performance,
profitability and positive impact. She has been described as unique in her ability to ignite positive change quickly and in a way that helps her
clients' confidence soar, enabling them to work strategies and meet goals. Diane has an incredible capability to see the big picture; to identify
what is working and what needs adjustment. And she knows how to break a workable solution into practical and actionable steps to get things moving.
Most importantly, though, Diane is a "people expert". She understands what motivates others and teaches her clients key behaviors and techniques
that improve their leadership effectiveness, their professional image and their ability to build trust and confidence.
Diane’s coaching strategy focuses on aligning organizational expectations and goals with individual contribution and performance. Diane has a degree
in Education and Business from Minnesota State University, Mankato and a Master’s in Management from Cardinal Stritch University. She is a Corporate
Coach University Certified Train-‐the-‐Trainer. Diane is certified to provide DiSC® Behavioral Assessments, MBTI®, The Hogan Leadership Series®,
MRG LEA360 and PDI Profilor® 360. She is a member of the National Association of Women Business Owners (NAWBO), National Association of Professional
Women (NAPW) and the International Speakers Network (ISN) and is teaching Leadership courses for St. Thomas University. She is the co-author of
Goals and Proven Strategies (GPS) for Success, along with Stephen Covey, Les Brown and Joel Gray.
Diane is a recognized authority on leadership excellence, personal effectiveness, change management and communication.
Copeland, Senior Consultant
Victoria Copeland has invested over 30-years of solid marketing communications experience helping
organizations to align their marketing efforts with their bottom line results. Victoria’s expertise
covers a wide area of marketing skills, successfully directing public relations and media campaigns,
corporate branding initiatives, internal communications programs, customer satisfaction programs, major
publishing efforts, and corporate event marketing.
In addition to her achievements in the field of marketing communications in large corporate and non-profit
environments, she brings to the table many years of specific printing/graphic arts industry experience.
While the old standards of quality, service and price still apply, progressive companies in the graphic arts
community understand the need to know their customers through targeted market research and strategic
use of brand equity-- enabling them to retain the loyalty of current customers and attract new ones.
Victoria brings to Profectus the unique ability to assess market trends, improve customer satisfaction,
design strategic marketing plans to enhance business, and provide the necessary expertise to carry out that
Press, Senior Consultant
Manuel Press maintains over 58 years of printing industry experience. He has worked in all facets of the
industry including executive management, operations, sales, estimating, order entry, purchasing, billing,
customer service, and production.
Manuel dedicated 30 years as Vice President of the Art Litho Company, a distinguished fortune 100 web and
sheetfed commercial printer serving the Baltimore/Washington corridor.
Mr. Press has played a key role in organizational restructuring, equipment investments, pricing strategies,
and the development of cost rates and production standards. He is also a specialist in the bidding and
printing process of 21 regional U.S. Government Printing Offices. Manuel has been involved with the
selection and implementation of custom and packaged business management software on several occasions
throughout his career.
Manuel Press brings to clients and abundance of hands-on business management and operations expertise.
Jones, Senior Consultant
Rod Jones, President and founder of Rod Jones and Associates is a 45 year printing industry veteran. For 20
years he served as personnel manager for two of Western Publishing Company's divisions.
Mr. Jones served as the President of the Printing Industry of Florida for 20 years, where he assisted
hundreds of Florida graphic arts companies.
He has conducted attitude surveys that have helped printing companies identify their strengths and
weaknesses. Finding solutions to problems that have substantially increased the profits of clients. His
effective performance review methodology encourages company staff to work to their full capabilities.
Because he has worked with small and large companies, Mr. Jones can relate to any size problem.
Rod has written numerous employee handbooks and developed company policies and practices customized to
client's needs. Training and employee relation programs created by Mr. Jones are in use throughout the
Rod Jones specializes in developing positive employee relations programs for printing companies.